How on-farm food safety programs get developed - it's the people, and data
There was this time, we thought we’d killed Chapman.
Ben and I went along with Uncle Denton to the Canadian Horticulture Council meeting in Montreal in Feb. 2003. I had chaired a national committee on on-farm food safety program implementation – and the advice was completely ignored – Chapman and I had done years of groundwork with Denton and the Ontario Greenhouse Vegetable Growers, and we agreed to share a room at the annual meeting to cut down on expenses.
There was a couple of receptions and I still remember Ben and I asking Uncle Denton for drink tickets. We then retired to a hotel lounge and I knew trouble was ahead when Chapman asked for a cigarette.
He then went to the bathroom.
He didn’t return.
He showed up a few hours later, seemingly intact.
Denton had forgotten that story (Denton's on the right in that pic with my grandfather, Homer) when I called him a couple of weeks ago, to thank him for the opportunity to develop on-farm food safety stuff back in 1998 with the Ontario Greenhouse Vegetable Growers. I’ve been using those anecdotes (not the ones about Chapman) and lessons learned a lot lately – seems like too many people are in a food safety time warp.
Guess it brought up a few memories for Denton, who wrote this in Sept.’s issue of The Grower:
As you journey through life you meet the occasional person who makes a real difference. Dr. Douglas Powell is one of those – to say the least.
Doug called me recently to talk about the early years. He was new in the On Farm Food Safety business when I was working with the Ontario Greenhouse vegetable group. Doug was at the University of Guelph and I would talk to him about the phone call I didn’t want to get. This would be the imaginary call from a senior’s residence wondering why all the occupants were very sick after consuming a fresh salad, and if the cause may have been the greenhouse tomatoes. I never got that call—thank God--but I wanted to be ready. And that readiness included a strong response indicating we had an On Farm Food Safety program and proof we were capable of tracing our greenhouse product. We’ve seen several incidences in the past few years with certain fresh veggies and berries that almost ruined the industry and certainly crippled those markets for a year or so.
From the University of Guelph and the beginning of the On Farm Food Safety program, Doug has moved to Kansas State University where he is associate professor of food safety. He is still very much in the industry – just relocated to a different university -- and still writing newsletters, hence the reputation of “the guru” of On Farm Food Safety.
Doug has remained a good friend over all these years. We developed a bond as we developed an On Farm Food Safety program for greenhouse vegetables and more. Doug’s philosophy was to keep it simple. He could relate to growers, and had an uncanny ability to make the complicated science of bacterial contamination simple and understandable. Early on, he received a little help from Dr. Gord Surgeoner. These were the seeds of the On Farm Food Safety program in Canada, spreading from Ontario Greenhouse to CHC and to most vegetable growers across Canada.
I can still see Doug in an old T-shirt and jeans, holes in both, and running shoes--that was his fashion statement. Of course, his description of toilet paper “slippage” resulting in fecal contamination on your finger was priceless, but his crude description helped to break down the mystery of bacterial contamination by food handlers with dirty hands. Seems to me I got a T-shirt from Doug with “Don’t Eat Poop” written on the front. Doug continues to be a great communicator, a fair goalie, poor at politics but great at On Farm Food Safety and raising little girls.
Thanks, Doug. I am proud to say I knew you back when.
And I knew Chapman, way back when.
Fit, food and fresh produce
Food is 21st century snake oil. In an era of unprecedented affluence, consumers now choose among a cacophony of low fat, enhanced nutrient staples reflecting a range of political statements and perceived lifestyle preferences, far beyond dolphin free tuna.
On May 17, 2001, Procter & Gamble announced that it was discontinuing its Fit Fruit & Vegetable Wash in the United States, Canada and Mexico effective September 28, 2001. The company said the market was too small for continued investment.
But FIT is still out there. And someone e-mailed me about it the other day.
I’m not up on the current version of Fit being marketed, but in fall 2000, I contacted P&G to ask for the data substantiating the claim that Fit would eliminate 99.9 per cent of bacteria on fresh produce,
After a bunch of calls to various PR types I got hooked up with some scientists at P&G in Cincinnati, who verbally told me that sample cucumbers, tomatoes and the like were grown on the same farm in California, sprayed with chemicals that would be used in conventional production, and then harvested immediately and washed with Fit or water. The Fit removed 99.9 per cent more, or so the company claimed, because no data was ever forthcoming.
One problem. Many of the chemicals used have harvest after dates, such as the one tomato chemical that must be applied at least 20 days before harvest. Residue data on produce in Canadian stores reveals extremely low levels, in the parts per million or billion. So that 99.9% reduction is really buying consumers an extra couple of zeros in the residue quantity, all well below health limits.
No idea what the new Fit is promoting. But pathogens and chemicals in fresh produce need to be controlled on the farm, and in transportation and distribution.
A nation fed on local food?
The political power of the U.S. president just sets the stage for the presidential family to influence American culture. 
I think one of the most interesting galleries at the Eisenhower Museum--dedicated to our 34th president who hailed from Abilene, Kansas (about an hour from where I write)--is the gallery filled with outfits worn by his wife Mamie. Plaques near the outfits describe the impact the former First Lady had on women’s fashion during her husband’s presidency--like many First Ladies before and after her.
Purpose-minded people everywhere hope that their cause will be picked up by a member of the presidential family and instantly regarded as fashionable.
This, of course, includes proponents of local food.
.png)
As reported by the New York Times,
“The nonprofit group Kitchen Gardeners International wants to inspire people to grow their own food in home gardens. More recently, its “Eat the View!” campaign has targeted the ultimate home garden — the White House lawn.”
According to the group’s website,
Kitchen Gardeners “are self-reliant seekers of "the Good Life" who have understood the central role that home-grown and home-cooked food plays in one's well-being.”
Across the pond, the Japan Times reports that, “public trust in food, packaging and labeling [is] 
crumbling across the nation,” and it’s leading consumers to “tak[e] a healthy interest in vegetables and other locally made produce.”
The article asserts,
“The vegetables and fruits are not necessarily cheap compared with supermarket prices, but people are apparently buying them because they feel safer eating products made by farmers who aren't afraid to be identified.”
It can’t hurt to know who supplies your food. However, without microbiological evidence of the safety of products and processes, there’s really no guarantee that food produced nearby—or even in your own yard—will be safer to eat than food that’s been in transit for a while.
Sick people just get the comfort of knowing who it was that let the poop get on their food.
